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On Best Selling, Vince Beese interviews real sales professionals about real selling to uncover the secrets of sales success. Learn how to become a "Best Seller" from top sales professionals.

Ep. 042 – Never lose a customer again with Emilia D’Anzica

Our guest is Emilia D’Anzica. Emilia is a partner at Winning by Design where she helps companies to create growth driven customer success & customer marketing programs that lead to expansion opportunities, and reduce churn.

Emilia and I start the podcast discussing the evolution of client success and how to successfully align with sales. We also discuss the importance of customer on boarding to ensure high retention rates. Emilia recommends reading, “Never lose a customer again: Turn any sale into a lifelong loyalty in 100 days” by Joey Coleman.

But before we jump into the episode I want to thank our sponsor Sales@Scale.

I speak with a lot of founders, CEOs and entrepreneurs and what’s top of mind for them is revenue growth and predictability. As leaders we all need help growing our business and sometimes working with an objective, unbiased, informed, tell is like its is advisor can transform your business and accelerate your growth. That is where Sales@Scale can help. S@S is the Go-to-market B2B sales experts. We are your fractional CRO, advisor and sales coach. If you’re serious about scaling your business then visit

Emilia D'Anzica

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Ep. 042 – Never lose a customer again with Emilia D’Anzica