Sangram and I start the conversation discussing B2B selling and how focusing on quality and not quantity can increase your rate. He has seen win rates as high as 95% by using highly targeted and personalized touches. We also outline the KPIs that matter most which are those that focus on business outcomes.
But before we jump into the episode I want to thank our sponsor the T-REX Summit the southeast’s premier sales and marking growth conference.
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Thanks for tuning in. This is Best Selling.